TKCreative
Global Brand and Marketing Design Leader
With over 15 years of experience in international corporate communication, and marketing as a design leader, I transform brand voices through strategic creative direction, editorial excellence, and engagement.
AI-First Creation Showcase
Intercultural Behavioural Indicator Infographic
While AI has been further developing its capacity in assisting creative works, this is an incredible collaboration translating existing design efforts into fully interactive web creature that enhances user experience and engagement.
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Playfulness through elegance and rhythm: Speexx annual kick-off event branding journey
A well organised event boots employee engagement and contribution to the company. At Speexx, we take this principle very seriously, also including how much efforts we spend on the event branding so the team feels they are well respected and treated.
Integrated with… Speexx. Integration web communication project
Speexx’s strategic trajectory of innovation, recognition, and market leadership—highlighting new AI-driven features. This communication project establishs an even stronger voice in Speexx's integration capabilities that support its scalable growth.
Speexx multiplies its product offering
Branding is essential for companies—it creates instant recognition, builds trust, and brings clarity and consistency to complex offerings. A strong identity translates visions into memorable experiences, strengthening brand awareness across every touchpoint.

Key project showreel

Speexx CSR and Sustainability Report 2024 As an essential to a business, a Corporate Social Responsibility report builds trust, showcases accountability, guides strategies with a sustainability awareness, attracts talents, partners and investors, demonstrates measurable sustainability progresses for all the internal and external stakeholders. Click here and see more

Beyond aesthetics: visualising AMX workflow for alignment and more impact
Visuals are not just for looks—we employed the process of drawing up this diagram with all the discussions with stakeholders provided a great opportunity to workshop things through nicely, transforming invisible processes into tangible narratives, enabling teams to see how their individual contributions connect to a shared goal.
Upfront by Skanska, the premium collection
A quarterly magazine by Skanska UK, one of the major construction and development companies from Sweden. The focus includes sustainability, diversity, inclusion, and ethical practices. It features key projects, industry experts, and thought leaders.
Ultimate.ai industry-focused eBooks, 2020-2021
When Ultimate.ai entered the tech and customer service sector with its own-developed technology, AI-supported operation was still rather a new concept. For nurturing the market, the main focus of the content marketing effort was put into communication what AI is, how AI can support human agents, as well as all the surroundings.
Introducing… DeepL Microphone, the first real-time AI translation device
DeepL introduces the latest smart device powered by the most advanced AI technology with the Large-Language Model all work locally so users could get benefited from the latest technology without compromising their data privacy.
Sparking ideas for a more sustainable future, with Skanska
The Skanska UK Innovation Festival presents a vibrant convergence of creativity, technology, and sustainable construction, with a very strong brand consistency in mind while the creative approach pushes this boundary. Through interactive exhibits, digital experiences, and thought leadership showcases, the event transforms innovation from an abstract concept into a tangible, lived experience.
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Speexx infographic selection, 2023-2025
To position Speexx as the thought leader, offering premium-quality infographics is a top priority. By blending research-rich insights with modular, audience-friendly design, complex topics transform into compelling, brand-aligned learning moments that elevates the Speexx's voice across every touchpoint.
J.P. Morgen launches its e-trading markets survey campaign
As one of the leading players in the investment banking sector, J.P. Morgen prepared a campaign showcasing its newly finished e-trading market survey conveying industry insights and its leading position. The focus is specifically on utilising display ads on the trading websites that have a huge readership of the professional traders worldwide.
Digital embodiment of Skanska’s brand ethos in global infrastructure development sector
This eBrochure stands as a digital embodiment of Skanska’s global brand ethos in its infrastructure development sector — precision, transparency, and purpose-driven innovation. Each screen adheres to Skanska’s visual identity through a consistent usage of typography and grid discipline, sophisticated photography, and a clear navigation structure to reinforce the Scandinavian design DNA.
Evengreen solutions, NatWest Markets DCM campaign Stage 1
TKCreative and Fin International led the project an evergreen approach that can benefit internal and external audience after an insight interview with NatWest Market to discuss NWM’s DCM vision, key credentials, and client benefits.
The Monument Building marketing campaign, Skanska UK Project Development
As one of the major commercial property development projects situated in the premium location in the City of London, The Monument Building plays a critical role to turn Skanska UK's annual revenue from red to black.
Ultimate.ai navigates through the omnichannel trends in customer service
Data privacy and LLMs have become a key topic in the tech world. As one of the major players in the language and translation service fields, DeepL wants to introduce this smart device powered by the most advanced AI technology with the Large-Language Model all work locally so users could get benefited from the latest technology without compromising their data privacy.
Editorial excellence brings various story to live
Reconnect, and stay connected with TeamViewer
TeamView has a well-established visual voice over its colours, logo/graphical elements, and photographs. Here TKCreative and TeamViewer explore the potential of a mass-market facing campaign to create a demand and curiosity for its product and to raise the brand awareness among younger audiences.
Brand Strategy & Excellence
TKCreative's creative approach integrates strategic brand development with a strong storytelling direction, creating cohesive identities that resonate across all touchpoints.
  • Developed comprehensive identity systems for global brands
  • Curated editorial content strategies across marketing channels
  • Integrated narrative techniques to enhance brand voice and presence
Creative Leadership & Team Development
Team Leadership
Mentored and managed diverse creative teams of 10+ designers, fostering collaborative environments that balance innovation with consistent quality.
Creative Excellence
Established rigorous quality standards while encouraging creative risk-taking, resulting in award-winning work that meets strategic objectives.
Culture Building
Developed studio cultures aligned with brand values, emphasizing both creative excellence and measurable business impact.
Professional Toolkit
Design Expertise
Mastery of Adobe Creative Suite, Figma, Sketch and prototyping tools, with particular strength in editorial design and typography.
Visual Storytelling
Exceptional ability to craft compelling visual narratives that communicate brand values and engage target audiences.
Project Leadership
Experienced in agile methodologies and project management, ensuring efficient delivery of complex creative initiatives.
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